Nomad Venture
Challenge
In the summer of 2024, motorhome dealership JMT Leisure launched their first exclusive range of high-spec camper van conversions built on brand new Nissan NV200s. To elevate this product above their used range, they sought a band identity, microsite and content library.
Solution
Our design system is inspired by 80s advertising as a way to evoke nostalgia in the newly retired demographic, as well as feel intriguing to those in their 20s-30s. With USPs of a compact frame, reliability and features galore we focused our efforts on "show-not-tell" - opting intensely on striking photography and witty messaging.
Recognition
View Client Website
Bespoke brand Icons are used across the webite.
Bespoke brand Icons are used across the webite.
Bespoke brand Icons are used across the webite.
Bespoke brand Icons are used across the webite.
Bespoke brand Icons are used across the webite.
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During the first six months of launch a ~£35K camper was sold every 10 days
'SOS' booklet design to advise clients in ways that can help their business.
'SOS' booklet design to advise clients in ways that can help their business.
'SOS' booklet design to advise clients in ways that can help their business.
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